About NewDeal Invest

Who we are

NewDeal Invest

NewDeal Invest was founded by fund manager Mads Christiansen and is run by his handpicked team of experts, who all  share his investment philosophy and vision of the future. 

The members of our team each have different skillsets, but we all embrace the same investment philosophy. We are investors and our strategy is compounding.  We look for the best companies to buy and hold for years. We like founder-led companies with innovative cultures. 

Fund manager

Mads Christiansen

Mads is an expert in digital innovation.

He has specialist knowledge about digital companies, digital business models, digital platforms, digital transformation, gaming, and e-commerce. 

Mads has a large and broad network of professional and private investors. This provides him with the opportunity to follow the development of companies around the world.  Mads is an advisor for a North American hedge fund, is a freelance company consultant and advisor, and is on the board of several digital companies. 

Educational background: Doctor of Medicine (MD)

Head of investor relations

Søren Gaun

Søren is co-founder of NewDeal Invest and is head of investor relations. Søren is responsible for creating our future investor network and portal.  Søren is a former director of Denmark’s largest medical temp agency, MedFlex (exit: 2021).  Furthermore, Søren is a current investor in a number of start-ups and scaleups as a business angel.

Søren has an extensive network of investors, business owners and industry experts. He is an investor with many years of experience in the stock market across sectors. He specialises in digitisation and megatrends.

Educational background: Doctor of Medicine (MD).
Equity Analyst

Alex Haak

Alex has many years of experience analysing growth companies in a variety of sectors.  Alex graduated from Vrije University Amsterdam with a Master’s in finance. Alex is the Founder and Chief Executive Office of Azac – a data and research firm focused on Social and Live Streaming platforms.

As part of the NewDeal Invest team, Alex monitors current holdings and explores new investment opportunities. Alex understands the traditional investing approach. This is an important part of our due diligence.  Like Mads, Alex has a large and broad network of professional and private investors and his relationships with other professional investors provides us with access to a huge amount of information flow. 

Mike Vestergaard

Mike is COO, Chief Operating Officer in NewDeal Invest. Mike a running our backoffice functions. 

Mike is the founder of DIGURA with Vækstfonden and Innovationsfonden as investors. He has extensive knowledge of growth companies and the VC environment.

Mike has been awarded Karnov’s “New Thinker Award” and The North Jutland “Initiative Award” for his work in innovating the legal industry. 

Mike is specializing in growth companies, innovation and the future. He has an ekspertise in understanding young companies and his venture capitalist mindset is an important ressource in our due diligence.

Junior Analyst

Lasse Mejlholm

Lasse is helps with information gathering, due diligence, monitoring news flows and analytic work.  With seven years of investment experience in different security types, Lasse is currently finishing his Economics and Business Administration studies at Aalborg University Business School and plans tobegin  a master’s degree in finance when his current studies are complete.

Lasse aspires to combine his experience with theory and perspectives from some of the field’s best personalities. Lasse specialises in analysing financials on a sector and company level, primarily focusing on growth KPIs and the valuation of a company, as well as also analysing megatrends and how we can apply that knowledge into our strategy.


Other information

Lawyer: Mazanti-Andersen Partners. 

Bank: Nordea. 

Broker: Saxo Bank.


Who we are?

NewDeal Invest Process
How do we work?

Our process

We have a qualitative approach to the companies we invest in. We strive for a deep understanding of the companies. This is often based on cumulative knowledge built over time. Delivering high-quality returns requires unyielding focus, and we utilise alternative data to continually adapting to dynamic conditions and furthermore we actively pursue strategic collaborations for better market opportunities.